I really need serious conversion about this.
Every author knows from last 1 years, how Envato ruined authors life day by day just to increase there profit & credibility in the market.
- First of they launched Elements with the same items which already sold on Envato and target the customer through subscription modal.
- After that, they added the WordPress category with premium themes & plugins. On reverse effect actual WordPress category from Themeforest market sales going down day by day.
- Elements banner always in the top of the screen in every Envato Marketplace. On reverse effect customer who trying to purchase a specific item but through that banner customer redirects to Element site, author loss a customer & sale.
- No proper support structure for the customer who downloads item through elements. Is this some kind of joke?
- Lowest pricing structure with unlimited downloads. They give a clear path for free item downloads from other free sites.
- Elements are more customer-centric platform than Author centric - I don’t know much about the Author earnings but through our Author slack channels - I research - Author hardly get in between $200 - $500 earnings per month.
Author Driven Pricing
From starting - I’m talking about the ADP(author driven pricing) must have some rules to control it properly but Envato never makes a single rule for that. I’m really like the ADP decision by Envato but On reverse effect, ADP is a Toy for authors. They play with it whenever they want. Instead of putting competitive pricing for the item, some author really sale the product as lowest as possible. I’ve contacted many times to Envato team but their decision is final on it.
Category Page Experiment
- It is the latest change by Envato and now they really prove that Envato is not community-centric but it is only for customers.
- From the first quarter of 2019 - Envato started making the experiment in category page. The experiment was gone through 3-4 months and the result was announced that - Top selling product filter becomes default filter for every item (ex. for themeforest). On reverse effect new items/authors getting low visibility and sales. After a month of discussion, they announced one more changes in Filter Design. BUT nothing normal nowadays.
They sell Hosting Plans / Online Logo Makers
Most recent changes in Themeforest - They put the Menu entries for the Hosting plans & online logo makers category in themeforest. They now plan to advertise their new placeit platform here. Is this relevant to Themeforest marketplace? Le me know your opinion here?
Note that - I’ve no any objection here for specific Author or Envato team member. I’m just discussing the Envato’s past 1-year decision are really Author Driven or not?
Let me know what are your thoughts?