I’ve been on the fence about AdRev for quite some time now.
There have been a lot of pros and cons presented through multiple posts on AJ with varying author experiences. For me personally, as a lot of my music has ended up in YouTube projects going back at least 5 years now, the jump of registering would affect thousands of people.
Something happened that has pushed me over to a final decision however, and I have now registered my entire AudioJungle portfolio with AdRev. If there was an experiment to be had with AdRev, this is certainly it.
The reason I am here telling you about it is because I want to warn you. The main reason I have decided to register my entire portfolio is because … are you ready … a business/label started registering my songs under their own name!
A few weeks ago I started receiving e-mails from different past buyers who were asking what Content ID was and why their videos were getting flagged on YouTube. I had no idea what was going on. To my horror, I realized that my music was being claimed by someone else. To make things worse, I couldn’t white list videos or channels because the videos weren’t registered in my name!
I’ve come across a lot of annoying things working in the music industry over the years, but this one shot my blood pressure through the roof. Just imagine how angry that would make you, I know you can relate for sure.
Not only did I not have the tools to remove the claims for buyers, I didn’t even know what songs had been registered. Blindsided, I didn’t have anything on my website to inform buyers about the process and worst of all someone else was making money off of my music and I wasn’t sure for how long.
I got in contact with AdRev (and our lawyers) immediately and got things sorted out (which I won’t get into now).
I scrambled to build a Content ID knowledge base on my website, added a special form to help buyers clear claims and claimed (or claimed back) my music.
SO - word to the wise: Yes it may be a small inconvenience for both us and buyers to get used to the Content ID system, and yes there may be a few bumps,… but what is worse, is someone else registering your music, making money from it, and screwing up your customer base for you as you’re left clueless about what is happening!
So in my world, registering with AdRev went from a maybe distant possibility, to: “this is happening today.”
Just wanted to throw out the warning friends - claim your music before someone else does!