Please tell me why this flyer rejected ? Thank you

hi this globally a bit too simple, the commercial potential of this item is thus rather small as people could redo it rather quickly and easily and would rather opt for redoing and saving money rather than buying to save time … u need globally to push the envelope graphic design wise , avoid to have too large plain color surfaces and so on … BTW , otherwise, the flyer still needs improvements as regard to several things, starting with hierarchy as valuing the main text would be welcome. They should be outstanding and clearly identifiable as the most important part , which is not really what happens right now. u have texts flagged in all directions which is breaking a bit the harmony of what u have done. The logo of the company is not properly placed according to the z-shape reading process and even if u want to keep it in the top right part there should be more breathing under the logo , this is too close from the shape under at this stage …
pls also try to align both blocks of texts vertically , the ones the left and the one in the right part. PLs try to bring more effort when it comes to the typo, introducing variations, more font combinations and touches of originality would improve the hierarchy of information and take your item’s global quality to the next level indeed …

thanks

what about this

hi well u have a real issue of harmony of colors in a general way , u have to think about complementary colors, about theme color association and shade combinations indeed. Otherwise , the style is globally a bit too simple and flat , this is having a real deja vu style which is not compatible with the highly saturated markets , they will have u much more effort about concept , originality and color associations, not to mention typo being more worked out and original , too. Once again u have contrast issues which is a major mistake as contrast is a basic design principle and should be taken lightly as there is impact on hierarchy of information, readability and thus the efficiency of the document in the end, too … finally the block of text do not look properly arranged it would be better if they kind of followed a shape , what is not what happens at the moment …

Thanks