Actually, it’s a great protection for authors who develop WordPress themes. I mean, let’s be honest. You’d like to pay $29 ( half the worth of 1 theme ) and be able to have access to 420 themes worth $50 ( average price ) times 420 = $21.000?!
So let me understand right. You’re not willing to pay $228 for 1 year to have access to more than 420 themes worth over $20.000? I fail to see the logic in this. It’s absolutely mind-blowing.
What about the authors? They get dimes and nickles for these things. Total worth = OVER $20.000 if purchased individually for $228.
Seriously mates, the developers need to get support as well. You may be awesome and loving customers, but you have to think about the awesome and loving developer building that product for you. Last but not least. You are planing on getting a WordPress theme. That takes time to setup, and add your content to it. You mean to tell me you’re going to change that theme monthly? If not, that means you’re just trying to get a 50$ (average price) theme for 28$, which is basically stealing from the authors, which would mean no author would agree to put their themes on Envato Elements to being with, since they can sell them in their private portfolios for thousands of dollars monthly, and you’re pointing fingers at Envato for not allowing you to do that? Strange, is it not?
No offence. 228$ for the Themes that are on Elements, is an absolute steal as is.
It’s incredibly easy to point fingers at Envato, but try to think that Envato is the platform that connects you to the developers that work on these themes. In the end, that money goes into updates and more awesome themes.
A custom built theme of the magnitude of most Themes on Elements is well over $2000, that is the equivalent of 10 years worth of subscription value and access to 420 awesome themes, on Elements. More awesome themes on elements you’ll have access to because you are subscribed. So, average math.
1 theme = Average price 50$
$228 (subscription price) / 420 (number of themes ) = 0.5$ price per theme.
It’s an unbeatable deal as is. And again, if you just want 1 theme, easy. Pay the full price on ThemeForest, problem solved.