Wp theme rejected! Need feedback

Hi guys,

Unfortunately, my new theme was rejected. I spent 2 months on it. Please give me feedback. What is the problem and what should I do?

Can I improve and resubmit it without changing the theme name?

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Hard reject ? This theme don’t deserve hard reject.

Unfortunately yes, Hard rejected! I am confused for what!

I have published two themes before. But for this I got hard reject.

This is the reviewer message:

Bboth design and typography look a bit poor and ‘WordPress’ has high standards in terms of aesthetics.

In addition, theme does not provide a unique enough design with the necessary design quality, features and options to compete in this category at this time. However, we do accept themes with similar structure but in condition it provides better quality in terms of aesthetic or features.

While I’d be able to provide feedback as to how to get this approved, I can only do after it has crossed a certain threshold, quality wise. I’m sorry to say this isn’t there yet.

Any idea and help??!!