Hi Hichame,
The fact you actually haven’t been able to anticipate many of these issues and have answers ready to go for what should have been some very obvious issues that your authors would have presented to you says it all really. A complete lack of foresight from a company that should know better. Your engagement above uses a lot of words but doesn’t really say very much at all.
You pressed the ‘go’ button on this and figured you’ll deal with any fallout / backlash after everything is set in place.
It’s pretty obvious you did not consult authors despite Envato’s mission statement being “Empowering creators to thrive”. In what way is this change of terms ‘empowering’?
(It is of course Envato’s right to do what they want for their business, I’m just pointing out that it does not correspond to Envato’s values).
Setting June 1 as the effective date and then calling it ‘enough notice’ is absolutely laughable and shows a lack of understanding of the situation of many authors here. Not everyone is as fortunate as I am in being able to delete their entire portfolio from the website. But additionally, for those who do want to do it, there is no way to globally delete all items, has to be done individually, unless you eMail support. And support around here isn’t exactly the quickest. Now you are ‘going to take more time’ to answer the questions, leaving authors unsure about what to do - in limbo.
As many others have pointed out, the fact you have been unable - as a tech and supposedly forward-thinking company and website - to implement an opt-in/opt-out checkbox is an absolute abomination.
You have been unbelievably vague about how you will support authors. “Without having details of future arrangements, we cannot provide you with details of the fee payable to you, the Author.” But hey, we will still use your stuff because that’s what you agreed to in the T&C’s! Incredible, just unbelievable.
Lastly, you mention ‘explore the available opportunities’. If you are indeed ‘exploring’ then… why write ‘develop generative AI models that use your content’? Seems like the exploring has already been done. If that’s not the case then you have done a terrible job communicating it.
Envato isn’t what it was. I get that companies have to change, but you’ve completely lost it. One of the hardest things to do when growing is retain a personal touch, some companies manage it, some don’t. Categorically, Envato hasn’t, and it started many years ago while I was still a reviewer. Watching the company eat itself from the inside is honestly a fascinating case study at this point, but I wish you the best of luck, and can’t wait to see the responses that are no doubt being focus grouped and run through legal in order to write even more words that say very little of actual substance.
Edit: Feel free to look at the Quote Retweets and responses here to see sentiment outside of this forum as well.