Hey friends, I’ve some questions to the AJ authors. But let me explain before my situation.
I am an AJ member since 2020 which is a short time in comparision to long term members here.
In this time I’ve created round about 80 audio items to different genres except SFX.
Every time I start a new project I consider “What could a customer need?”. The result is an audio project with my own meaning of customer needs. But I get more and more the feeling, that I compose my audio files “into the blue” (german: Ins Blaue hinein) which means: I do something without any request or external criterias and hope: anyone will need it.
It’s clear - we’re here on a stock music market but my impression is. It is a grabbing table for music. I hope this is the right english word for it (in german we have the word “Grabbeltisch”). If I go in a warehouse, then I’ll find a lot of grabbing tables, mostly in the first floor. And if anyone of you grabbed a bit on that tables, you’ll mostly find out: “That’s all cheap and sometimes sensless and useless stuff of poor quality”. That’s the danger of that philosophy of grabbing tables.
Now to my questions.
- Is this philosophy still the future of stock music markets?
- If yes, how do you see the development of quality and variety?
- If no, what could be an alternative?
- Would you like to know, what are the real customer needs?
- Would you like to know, how the customers think about our work?
- Would you like to know, if the customers buy our work, because
- they really like, what they hear or
- if they buy it, because there’s no alternative and our work is the best “compromise”?
- Would you still prefer to produce music without any request or criteria?
I am interested in your opinion. Is it better to come closer to the customer needs or is it better to go ahead without any questions and customer opinions?