I’ve designed and developed following HTML template. It’s first draft got soft-rejection with some specific reasons (i.e. spacing and padding issues) but after some improvement I got two further soft-rejections from two different reviewers stating following standard messages:
Second Soft-rejection:
Overall, this is a good concept but there are a couple issues here:
We already have a number of submissions with the same overall design and concept and we have to draw the line somewhere.
I think we’re reached a point of saturation. At this point, we’re only looking for unique variations of this design: for another one to be approved it would have to have a couple of unique touches and features that differentiate it from what’s already available and definitely be of higher quality.
Minimal templates can be clean and simple when you manage to handle the white space and details to provide a simple but yet unique template. But if you can’t, it will look like an incomplete template – blank template.
Third Soft-Rejection:
Our previous decision on this submission still stands. Significant improvements need to be made before being resubmitted.
Your item does not provide the necessary design quality to compete in the marketplace at this time. As higher quality designs become available in the marketplace, approval requirements will increase to maintain appropriate marketplace quality.
While I’d be able to provide feedback as to how to get this approved, I can only do after it has crossed a certain threshold, quality wise. I’m sorry to say this isn’t there yet.
What you people suggest, what should be improved?