Not sure if I did my biggest mistake by joining a Performing Rights Organization (P.R.O.) Did I?
Fact is, my sales has been cut down in half since I joined P.R.O. and declared it on every audiojungle item as I have to, according to the rules on audiojungle.
In the last 24 Months or so, my sales performed on a pretty steady volume for about $500 a month. Now after 4 Months since I’m with P.R.O it came down to about $250 a month.
So what could be the reason and what could be done to prevent such a devastating outcome.
Here my thoughts I’d like to share with you and an invite to join this discussion!
Nonetheless audiojungle states very clear what it means to purchase music from a P.R.O. related author, it doesn’t appear very obvious and very down below anything else on those pages.
If you purchase P.R.O. music, the performing rights are not included with your license, however generally you as the customer / producer still won’t have to worry about any additional P.R.O. licenses or fees.
Again it is pretty clear but I’m afraid customers won’t get this information for sure, thats why I wished audiojungle would put more afford into the clarification with campaigns on a regular basis.
Because of the bad image and a wide spread of misinformation about anything with Performing Rights Organizations campaigning for a better understanding would be very helpful.
I found some audiojungle items were the author states in the item description that his/her audio file is non related to P.R.O
Further on he/she tells the customer that his/her work is really royalty free and the buyer has never to face all the trouble and hassle that comes with P.R.O related music. Without any clarification or explanation why this allegedly could be.
Is this a fair thing todo? Taking advantage on an already confused customer, dragging sales away from those authors who been with P:R.O?
Should all the P.R.O authors also put an extra text on their items against music non P.R.O related?
I don’t think so we shouldn’t have a contra vs pro war over the head of our customers.
Again best thing would be multiple campaigns on a regular basis educating our customers that it is not a bad thing buying music from a P.R.O
Please feel free to join this discussion and tell us about your experience /opinion.
Also the envato / audiojungle staff his highly invited.