VideoHive file nominations for End of Year Campaign 2021

We’re running an email-based promotion during December, which will feature a new batch of content each week for four weeks. This continues a successful campaign model that we have run through December for the last few years, keeping our customers engaged and active across the Christmas and New Year period. We’ll be sending emails to our Envato Market customers at the start of each week, and a reminder at the end of each week.

Each week we’ll be promoting a selection of items: some on sale at a 50% discount, and some free files. Items in this campaign will be chosen from across ThemeForest, CodeCanyon, GraphicRiver, VideoHive and AudioJungle.

If your item is selected, Envato staff will feature your item in one of the following batches:

  • Week 1: December 6-12
  • Week 2: December 13-19
  • Week 3: December 20-26
  • Week 4: December 27 - January 2

If you’d like to be involved, please use the form below to nominate items from your portfolio. Here’s everything you need to know:

:exclamation: VERY IMPORTANT :exclamation:
It’s really important that the 50% discount is off your normal item price. Envato will be reviewing each nominated item carefully, and only those with a clear, stable and consistent normal price will be selected (consistent with our Pricing Promotion rules below, among other things).

Any price changes made by you through your dashboard after 6th November (the date that nominations close) may disqualify your item from the promotion. So please ensure your price is set before nominations close, if you wish your item to be considered for this promotion. See our Pricing Promotion rules below for more details.

What are we looking for?

:white_check_mark: Selection criteria

You must be the author of any items that you are nominating
Items must be high quality, presented well, and up-to-date

NOTE: We are looking for current high performing items and popular new items. This campaign does not require minimum sales or ratings for item nominations. However, both will factor into our decision on what to include in the campaign.

Campaign Discount

For this campaign we’ll feature selected items that are at a discount of 50% Off from their normal (consistent) sale price.

How do I take part?

Make sure you have read and understood our requirements - read our Campaign FAQ and use that thread to ask us any other questions you may have. Ensure that the item(s) you submit meets all requirements!

NOTE: By nominating your item, it will become eligible for selection in any one of the four weeks of this promotion.

Once you’re ready, submit your nominations via this form:

What’s next? Campaign Timeline

  • Monday, 1 November: We launch the nomination process (you’re reading it right now!)
  • Saturday, 6 November: Item nominations close. Remember to set your item price before this date (so if you’re experimenting with price at all, make sure it’s set to your normal price by this date).
  • Monday 15 November - Friday, 19 November: During these dates we will inform the authors of selected items that have been scheduled into our campaign and provide more details via email about the campaign process.

Please see the Campaign FAQ for a full timeline, showing when each batch of items will be discounted, and the dates of each customer email.

We’re looking forward to seeing all your nominations and helping you to promote your incredible items! We’ll be sharing important/additional updates and announcements in the FAQ thread. Thanks again, and good luck!

Pricing Promotion Rules

Consistent Price: Your item must have been listed at a clear, stable and consistent price to be eligible for inclusion in our campaign. As is always the case, eligibility will be determined by Envato, factoring in a number of different things, including whether your item has been listed and sold at the same price for the 30 days leading up to the promotion period. See our author Discount & Promotional Pricing Guidelines for more details.

Discount Price: By nominating for this promotion you are choosing to set your item’s list price 50% off the stable price it has been listed at, with the promotional pricing change effective for a 7 day period your item is selected for (either Dec 6-12, Dec 13-19, Dec 20-26, or Dec 27-Jan 2) . Sale items are rounded down to the nearest dollar after the discount has been applied.

Buyer Fee: The included buyer fee will not change. You can find more information on how to calculate prices with buyer fees here.

Author-Driven Pricing: Under our Author-Driven Pricing rules, as you all know, you are free to change your price whenever you like. However, it’s really important that our buying customers have certainty around pricing and the extent of discounts, particularly on sales campaigns. If you are opting into our sale campaign (by nominating your items with the link above), you’re electing to apply the 50% discount for the specified duration of the campaign period - and making a commitment to customers to not change discounts or price for that period. We’ve implemented some tooling to help with this, which does the following for our campaigns:

  • once item selection is complete and relevant authors are notified via email, price changes will no longer be possible until the end of the campaign, unless authors opt-out of the campaign altogether before the campaign period starts;
  • once the campaign commences, the nominated discount percentage will be automatically applied for the specified promotion period; and to confirm, authors will not be able to change the item price (or cancel their nominated discount) during the campaign.

Of course, you have the option to opt-out of the campaign before it begins by using the Manage Discount tool, just be sure - because if you select to opt-out, we are unable to return your item into this campaign. If part-way through the campaign, you’re affected by serious circumstances that mean you must exit your items from Envato’s sale campaign, let us know at, and we’ll do our best to help you. All decisions about whether Envato can or will remove any item from a campaign are final.