Some of you may have heard of the service Competitrack, or even their new parent company Numerator. It’s a tool that provides detailed information about commercials and TV spots that run in the USA and Canada. In tandem with Tunesat, Competitrack can help you fill in all the missing information needed to make a manual claim to your PRO and track down unpaid performance royalties.
If you go to Numerator’s website, it doesn’t look all that friendly and open to us authors anymore. However I reached out last week and have now been given a login. Usually their service is targeted at advertisers and is provided as a paid service, however I’ve been told that they still give free accounts to music composers.
I definitely recommend anyone who has sold a few broadcast licenses to the US or Canada to sign up and use it to your advantage. What I do is begin with a Tunesat detection, try and work out the product being advertised / other info, and then use this information to track down the details in Competitrack. PROs don’t often accept Tunesat detections, but with Competitrack you’ll have plenty of information to work with.
If you’re interested, go here and fill in the form: https://www.numerator.com/branding-advertising#contact
Say you’re a composer of production music and you’re interested in an account to monitor commercials and TV spots using your music. Then someone should be in contact with you shortly!
EDIT: it appears to scan international spots, so even better!