Envato’s marketing team are putting together our Birthday Sale campaign that will feature 30-50% off selected items from ThemeForest, CodeCanyon and VideoHive.
Selected items will be promoted on a dedicated page within each participating marketplace, enabling customers to browse sale items using the full range of Envato Market filters. Our campaign will be promoted through Envato’s marketing channels, including on-site promotion, email and affiliates.
Our Birthday Sale campaign will be live between Monday 23rd August 2am (UTC) and Friday 27th August 2am (UTC) 2021.
If you’d like to be involved, please use the form below to nominate items from your portfolio. Here’s everything you need to know:
It’s really important that the 30-50% discount is off your normal item price. Envato will be reviewing each nominated item carefully, and only those with a clear, stable and consistent normal price will be selected (consistent with our Pricing Promotion rules below, among other things).
Any price changes made by you through your dashboard after 24th July (the date that nominations close) may disqualify your item from the promotion. So please ensure your price is set before nominations close, if you wish your item to be considered for this promotion. See our Pricing Promotion rules below for more details.
- You must be the author of any items that you are nominating
- Items must be high-quality, presented well, and up-to-date
NOTE: We are looking for current high performing items and popular new items. This campaign does not require minimum sales or ratings for item nominations. However, both will factor into our decision on what to include in the campaign.
For this campaign we’ll feature selected items that are at a discount of 30% to 50% Off from their normal (consistent) sale price. Authors can nominate their item for one of the following discounts:
- 30% Off
- 40% Off
- 50% Off
Make sure you have read and understood our requirements - read our [Campaign FAQ](add link) and use that thread to ask us any other questions you may have. Ensure that the item(s) you submit meets all requirements!
Once you’re ready, submit your nominations via this form:
- Monday 19 July: We launch the nomination process (you’re reading it right now!)
- Saturday 24 July: Item nominations close. Remember to set your item price before this date (so if you’re experimenting with price at all, make sure it’s set to your normal price by this date).
- Wednesday 4 - Monday 9 August: During these dates we will inform the authors of selected items that have been scheduled into our campaign and provide more details via email about the campaign process.
- Monday 23 August: Promotional prices are automatically applied to selected Birthday Sale items at 12am UTC. The sale will be live on-site from 2am UTC and campaign marketing begins.
- Friday 27 August: Promotional campaign ends at 2am UTC and item prices will be returned to their original price automatically at 2:30am UTC.
We’re looking forward to seeing all your nominations and helping you to promote your incredible items! We’ll be sharing important/additional updates and announcements in the Campaign FAQ thread.
Thanks again, and good luck!