What are the criteria for reviewers?

Hello everybody. I posted 2 items and they were rejected and I can’t understand why, Can someone help me understand what may have been the causes of the rejection?

Item_1

Item_2

Hello. If not as a template,(because its quality and utility is not the todays standard) but the countdown part could be accepted as a motion graphics video.

As you mentioned, maybe it can be accepted as motion graphics
Thank you, I did not notice this point