Soft Reject! I Bland design need help, please!

Hello my theme is soft Reject

Reviewer message for my wordpress theme:
Theme still feels bland and low quality and needs major improvements.

Author continually sending me a same message. can anybody tell me what type of changing author required. what is the meaning of bland design? Any help would be appreciated

Hi,

What is the message from the reviewer? Would you show the link of your theme demo.

Thank you !!