Hard, but hardly inappropriate to give it a try. To ease on the “view gaming” one could introduce a “grace period” of a month or so where this mechanism is delayed. Alternatively, forget the exposure points and simply time-limit premium exposure with a linear “ease-out” function starting at a set point (for example after 1 month and 200 sales). The point is to encourage NEW GOOD tracks to enter the market. No track is so unique or fantastic that it should be able to block out all new competition from thousands of authors for YEARS.
Being forced to use generic names is “sad”, but not “unfair”. What is “unfair”, is that best sellers KEEP GETTING TOP LEVEL EXPOSURE MONTH AFTER MONTH. Balancing out the “winner takes all” mechanism would create a much more stimulating battlefield. I’d rather see a system where a “stellar” track enjoys all the benefits of exposure for, say, a couple of months, and then “lost” its position of being “untouchable” in the search. Much like if its sales count dropped to zero, it would compete on a level playing field with new tracks once again.
I would guess that on the Envato side, since conversions keep happening in the current state of affairs, every change would be deemed risky. I also would think they have done some experimenting/research in the past and concluded that new tracks don’t convert as well as big sellers. While this is all making sense from a business perspective, it’s taking the breath out of authors like me who every morning wake up needing to decide if I will work 1 day or 1 week at a track. I commonly choose 1 day, because throwing a week’s work into the cesspool is too risky for me with the current system in place. If there was a reasonable window where a new corporate track could get “momentum exposure”, I’d be happy to deliver much more polished and thought-through tracks.
This problem ties in to the fact that too many corporate tracks are being approved. The bar should ideally be at the point where reviewers feel “this track is better than what we currently have in Popular Files”, not as it is now where any “decent” track slips through.
- raise bar
- time-limit (or sales-limit) premium exposure
- enjoy a wider range of high quality submissions while keeping conversion rate