License Misconceptions

Ahoy there!

I see a few reasonably regular misconceptions when it comes to licenses, so just wanted to clarify a couple of points for those that aren’t aware…

1. An Extended License doesn’t mean you can use an item multiple times.

There are a few exceptions when it comes to items used in a series, and a couple of categories do actually have multi-use licenses (like SFX, Tools, Motion Graphics etc), but aside from that… and Extended License is a single use license, just like a Regular License.

2. If you’re making something for a paying client, you don’t need an extended license.

The requirement for an extended license is dictated by the use of the end product… specifically if people need to pay to access, use or view that product. If end users have to pay, then in most cases, you’ll need an extended license. If they don’t, then a regular license should be fine. The client is not the end user though, so it doesn’t alter the license requirements whether they are paying or not.

Note to freelancers and creative agencies:

You may charge your client for your services to create an end product, even under the Regular License. But you can’t use one of our Standard Licenses on multiple clients or jobs.

Anyway, just thought I’d put that out there as there still seems to be a little confusion from time to time… hope it helps.

Have a snazztastic weekend.

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cognitively!:point_left: