Hi @rohanchandler ! 
Seeing that the An important message from Envato regarding the current environment topic was closed before someone could answer our question (or decided not to do it), we are quoting it here (seeing that it’s also relevant to this topic) to see if someone can finally give us an answer:
QUOTE FROM THE OTHER TOPIC:
One more thing about Elements is if you could please stop with the confusing Elements advertisement. We have a really long list of topics created in the forum complaining that they don’t know that Elements doesn’t include the items from the marketplaces (because of the abundance of ads), or being confused and angry after they pay for Elements subscription that the subscription doesn’t include Market items.
We’re sure that @charlie4282 can tell you the huge amount of confused people as we always see that he or other mod has to try to explain to customers what Elements really is. This 2 examples are only of the last 24 hours!
https://forums.envato.com/t/unlimited-plan/293907
https://forums.envato.com/t/ive-brought-unlimited-downloads-now-you-wan-to-charge-me/293919
As you know, these kind of customers who have a bad or confusing experience, are more than likely to not return to buy anything else.
We already mentioned in another topic that the new homepage banners are still getting potential buyers confused because when someone chooses the market option with the “continue browsing themes” button, it redirects you to the main category page which also has an Elements ad (and also the top banner keeps popping up) which leads to confusing the potential buyers.
The ad also keeps pushing market items, because it’s situated almost on top, when If someone wants to quickly see the newest market items, they have to scroll all the way to the bottom!
Even when a buyer searches for something, at the bottom of the results, you can find 2 more Elements ads.
If the idea behind the new homepage boxes was to avoid confusion, then why after people chose to stay on the market you keep bombarding them with Elements ads? (4 more ads) Don’t you think that it’s a bit too much? This looks almost as cheating buyers into subscribing to something they really don’t know what it is (supported by all the topics started by buyers, complaining because they can’t download market items after buying the subscription)
Sorry if we seem a bit blunt, but as a team that relies on Envato to make a living for themselves and their families this kind of uncertainties and changes affect us really deeply.
Thanks for your time! 