The market is downgrade slowely but steadily, every month the market will generate less earnings due for saturation of the market, so the future will not be better but more difficult for me, I think here is happening the same thing that is happening on app store like Google Play or Apple store. Too much contents, impossible find what you are looking for due to the elevated amount of items, downgrade of sales for all items.
But the visibility of the item stay high for now, I think best way to earn is to create something of innovative and unique.
But creating something innovative and unique also doesn’t sell without marketing. It is tough to survive in WP themes market for newbies when elite authors are not getting much sales.
Yep, sharp decline across the board. If you have been paying attention, a lot of the old theme shops have gone away or switched to different business models than just selling themes. It isn’t enough to just release themes anymore. You have to invest heavily in marketing as well.
That’s what Google trend is saying about Wordpress Theme so it might be in line with your opinion…but most of all I would try to understand Why this is happening…and where demand is going…because Wordpress itself is still over the top!
HI,
is it your theme gone in second page? or still in First page? Because that peak in a day is not a matter that customers are going some where else…I mean it’s a good result problem is that id doesn’t last.
The price wars have begun. You can checkout the theme prices in the top sellers list. I am not sure about the market going down, but it seems the benefit of working with Envato is no longer there. I used to think that Envato is like, we focus on building great apps and they take care of the rest but now we to focus on a lot of things like, pricing, marketing, advertising. So in the long/short run the “quality” of items would go down and the innovation factor would definitely go down, I think we’ve been observing this trend already.
You are right. It was the best part of Envato. We just needed to focus on items and they were taking care of everything else. Now its tough. It is good to sell on our own shops now if one has marketing skills.
We had our first theme published a few weeks ago but the number of visits from themeforest was surprisingly small considering how large their user base is.