I’ve seen a WordPress theme which provided a HTML demo instead of live WordPress installation.
Is this allowed now ?
This way is easy to cheat on GTmetrix, PageSpeed Insights and other performance-checking tools.
(almost no requests to server are made, no mysql queries executed, but WordPress is known for using relatively slow queries)
Also, theme features itself as “SEO Optimized”, but
- It doesn’t use schema.org microdata markup
- It doesn’t use right markup and structure for (titles shuould be h1)
What SEO are we talking about ? If optimization comes from plugin, then this is not related to theme, and should not be advertised as theme functionality.
And I remember getting soft rejected for a “console.log” … this theme has errors and warnings in console, and it’s up and going.
So, since when we’re allowed to provide HTML demo for WordPress themes ?