If we increase item price and update theme, so the buyers who already buy theme will pay increase amount or not?
Spose: Item price was: $20 and it sells 100 Times now we update it and make price $30, so those 100 buyers will pay $10 when they download new updated script?
Hi there!
No, absolutely no! The new price will be only for future customers! 
Your post its so funny, what if I sell one item with 10 dollars, sell it 100 times and then increase the price 1000%, This situation is not realistic
All the best!
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No, increasing or decreasing prices don’t effect on the existing buyers. It only effects on new sales.