The project “functions” as a text-based corporate promo – and should have been reviewed as such.
If the execution was too basic I’d have appreciated a review which noted this, in relation to peer projects, rather than any comparison to the recent influx of image slideshows.
The category a project falls under should still be an important consideration when creating these sequences, and technical wizardry (or the assumed lack of) should not be a factor in assessing whether the project is fit for purpose.
The content of this project is more concerned with promoting a business/product than displaying a selection of arbitrary images in an interesting way.
Our goal was to provide a clean, informative template based on (web) parallax movement to appeal to website owners wishing to complement their own web presence with video.
The basic execution, as you kindly phased it, is a carefully observed reflection of current, and popular (parallax) themed web dynamics, considerately fine-tuned, omitting extraneous and unrealistic movement, to successfully integrate itself within a site of that nature.
We did not set out to compete with the latest trend of outstanding image transitions. That was not the purpose of this project. And a long time was spent getting this project right, hence this post.