[Hard Rejected] Feedback for WordPress Theme

Hi all,

My WordPress theme was Hard Rejected. My theme build by Toolset but reviewer know this or not don’t know. Because I could not find any theme build by Toolset in Themeforest.

Reason mentioned was “Unfortunately ‘WordPress’ has higher standards in terms of aesthetics. As higher quality items become available in the marketplace, approval requirements will increase to maintain appropriate marketplace quality.”

Same design was got approved, then only start developed. After so many hours spent on this, now they not approving even not giving proper review commands.

Can someone please help me, what is wrong with the design.

You won’t be able to use Toolset as a) it’s not standard coding and b) you can’t make something which requires buyers to then purchase separate item to make it work

Also, with respect the design and functionality standards are quite a bit higher to be approved

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As far I have checked with respect I would like to say spacing & alignment issues kill your total credit, very outdated design, very simple design with very few pages layout. You have to study more. Just think why customer will buy your Item? What features will attarct customer to buy this Item?

There is no alternative to know the Market standard first. Please study more on trending Items of this market. You have to provide best UI, have to put some premium design. So don’t worry just spend some more times on the market to know the quality standard.


Hi, Thank you for your feedback.

a) Could I know what is not standard coding even I created with default design all default files like single.php, page.php, archive.php, category.php, tags.php, taxonomy.php, etc,…

b) Buyer no need to purchase Toolset after purchasing my theme because I bought theme author license from Toolset.

Advise please.

Thank you for feedback.
After user login there will be added functionality like add new Ad and edit Ad, edit profile, my account will have list of current user Ads.

Here all page preview: https://themeforest.net/item/listing-pro/20775285

The issue is that it’s not ‘proper coding’ in that it is delivered through their system and there are WP requirements to sell on Themeforest that (you would need to check) may not be possible because of this.

Generally, frameworks e.g. Unyson, Underscores, or builders like Elementor etc, are fine because you can customise and modify these to meet requirements. However, the more restrictive builders tend to not be allowed.

On the license: The author license still only allows you to distribute the theme for one year and it looks like you still need to be subscribed for the theme to get updates and fully function? What happens if you end your subscription? Will that not impact the buyers’ theme?

I could be wrong and you can always ask support but regardless the design, features and functionality need a lot of work

On that PSD design - does your live version currently look like that when users are all logged in or is that a design you plan to add?

FYI you may want to check that it meets all of this https://help.author.envato.com/hc/en-us/articles/360000481223-WordPress-Theme-Plugin-Requirements

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