Can we "globally" raise the price of all tracks with 5 price entries?

Experimental word for sure! :crazy_face:

But seriously, I vote for price rising. Already did that where I could and wait eagerly for ADP to be activated for SFX to complete the picture. :metal:

No Flossie, it is not a sweeping statement. When you study what the top 30 selling authors (since AJ Launched in 2007) have done with their prices (Nothing by the way…if anything they are lowering them) it just goes to show you how these folks have no integrity at all. I am perplexed by their decision. I am perplexed by Envatos decision to not have a floor on prices. WHY? That decision is completely ridiculous and irresponsible Collis! Who is advising you?

Perhaps we have to give these “professionals” the benefit of the doubt and give them some time to do the mundane labor, but wow…as of today when you filter Top selling authors, to see where their prices are at it is shocking to see lots of $20’s and 9’s and 5’s.

All I can say is so far so good…My units sold are still on target for my last 3 months trend, but my revenue sure is moving up. Why? Because I am selling at 49 , 99, 299, 599, 999.

Even Lima, Peru (Again not exactly a rich country) paid 49 today.

I do look forward to that first $999 Music and Broadcast sale. It will come eventually.

Can I please remind everyone that large corporations rich with millions and billions in profits do shop for music on these markets. They may not be the direct buyers but their vendors (Post Production companies) are here buying on their behalf.

Price your music for large companies,corporations with budgets to spend on media, they will cringe at $5 because you are a cheap date.

Shame on all of you top authors (who have been around here for 7 to 10 years) with 15,000 sales or more! You have no dignity. You have no respect for yourself or your own music. You show no respect for the art and craft of music for media. Sad, paranoid behavior from all of you. Yes, you should know better.

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Well it’s greed isn’t it. :roll_eyes:

Glad things are going well for you, my prices will reflect my worth as a musician and composer too.

I can not decide if it’s greed? or ignorance?

It certainly is stupidity and lacks dignity, integrity, and self worth.

I do realize this is all still fresh news and it may take some time for people to move. But the early signs (from the top selling long time authors with all the promotional favoritism they had handed on a silver platter from Envato) is a move downward with prices. How Pathetic!

“…everyone needs to price their music to USA and European buyers.”

" I suggest targeting professionals if you believe you are a professional. "

Please don’t be so offensive. This is a global market, and here you are calling 90% of the world poor and not good enough for you.

I think you are trying to justify your prices here and make other authors follow your path. You are calling other authors paranoid, but it seems to me you are the one who’s paranoid. This is why you write multiple posts where you encourage authors to set prices high as you did, and talking really offensive about buyers and authors from half of the world.

If you are sure about your music, pricing, and your customers, why does it bother you so much? It doesn’t make sense. :slight_smile:

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Wrong Wave toys. I am encouraging Envato to re-think their policy of lowering prices and puting in a floor at $20. I also am encouraging all authors with any respect for themselves to “go for it” and raise their prices.

It has worked for me.

I really believe that most media makers will not be overly concerned with a track at 39, 49, 59 verses one at 20. If the higher priced track works for their job, they will not be concerned about the extra $20, $30…really.
I talk to these people and ask them exactly that: “Would you not buy a $50 track if it works best for your project when you know you can find others for $20?”…The answer is overwhelmingly “I will buy the track that works best for my project and not be concerned with an extra 20 or 30 bucks.”

Talk to some friends who are video editors, film editors, etc…see what they have to say.

These amounts are just too petty to worry about “going over budget”.

Also wave toys, I am no spring chicken, baby in this business. I have been around for 3 decades working for
and with advertising and marketing agencies, post houses, video editors, designers, music houses, music publishers, music studios, bands, artists, etc…

Think about your own behavior as a buyer. Let’s suppose you need a quality stock image or video shot for your web site. You see some at $5, others at $25, another at $50. Your favorite costs $50 and you really believe that the $50 image or video hits the mark for your project. Are you really going to refuse to come up with the $50 because it’s too expensive?..I think not…especially if it is a one time purchase that has an important mission to build and strengthen your image and brand.

Anyway, I am glad, wave toys, to see you increase your prices.

Good luck to you.

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There is one tutorial here - Automated item editing

@SteelSound I think many authors will test the market in the coming months, which works for each of them. What worked for you does not mean at all what works for everyone. I think that you need to give a chance other authors choose their own pricing strategy for themselves choose to stay without money at the end of the month or earn well. But so far it is not known what strategy will work, so I closely observe …

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OK, fair enough!

But why did you join the marketplace that sells your music at 15-19$ in the first place? (Before ADP)

Regarding my prices, I plan to experiment a lot in the next few weeks. I’m not afraid to set my prices even higher, but I’m trying to find a sweet spot for my customer base and something that reflects the current quality of my music. So far, I don’t see any drops in sales so I guess this price point is acceptable.

(Btw. I don’t think your prices are unusual/overpriced at all…)

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“It just goes to show you how these folks have no integrity at all”

“Shame on all of you top authors!”

“You have no dignity.”

“I am no spring chicken, baby in this business.”

“It certainly is stupidity.”

@SteelSound Why get so pumped? It’s just people choosing some price tags in a free market. Not an immoral behavior by any stretch of the imagination…

Do you own a car? You can choose a base model for a low price, a middle one to drive comfortably for weekend trips or a big luxury car that only rich Americans can buy… A range of prices to target different segments of buyers is nothing new for most businesses. Plus, it has NOTHING to do with integrity or dignity.

I will also choose to raise my prices and I like your move about yours, but the self-aggrandizing view of your own “professionalism” which you offer your fellow musicians colleagues to read here looks quite “cheap”, to borrow one of your words.

As a professional, you should also know better than insulting authors with other strategies than your own. Or potential clients like the organizers of that “small town community event in Bulgaria”.

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Because it became one of 17 other revenue streams I have in my business life. Every revenue stream matters. Increasing Revenue is all that matters in business. Envato has a lot of built in customers here ready to buy music. You don’t understand a market until you participate.
Customers here also end up using tracks in massive ad campaigns and this results in tens of thousands more in back end performance royalties on occasion.

All the video editors next door at videohive simply click over here to find tracks.

You sell sound effects so I don’t see why you are chiming in. I agree my language and tone can sound unpleasant. At some point some voice has to rise up and dissent. Dissent is healthy for a marketplace. Dissent can make people think about the other philosophy. I am targeting my writings in this forum to musicians selling 2 to 3 minute music compositions. I am speaking to music producers. I voice my opinion based on 30 years of experience and my actual experience selling at $49.

$49 has been working very well for me for 2 years now. $49 has increased my overall monthly revenue. I am not lying or bluffing. I am speaking facts. This leads me to believe my own theory: When customers are faced with 49 or 20…and 49 works better for their project, the professional media maker will reach into their budget and find 30 more bucks because it simply is too petty of an amount.

By me sharing this data with others, I am simply giving them something to think about. Music producers are not protected by unions. At some point we have to encourage each other to make this business sustainable for the long term.

Because, just like you, I am also a musician. Here’s why. :wink:

Selling sound effects is only one part of my revenue streams. I also sell music, paintings and sculptures.

I agree that authors should encourage each other to make this business sustainable for the long term, but there is not a single way to make this happen. Anyway, good luck with your new prices (I think they are audacious, but not over the top).

I understand you are aiming towards big budget production houses, that’s ok.
But I also dislike what you said before: “Forget about the poor and lonely video maker”.

My situation is a bit different. I do a lot of affiliate work, so YouTubers/Vloggers are my main customers. I also get referral cuts, so at this price point, I get a nice ammount of money per license (almost the same as you). For me, these customers are very important and they helped me a lot to grow here. I have nothing but respect for my customers with low budgets. They could use music from free libraries which are now huge and have nice music, but instead they paid 19$ to use 5 seconds of my music in one YouTube video intro. They are also very loyal, supportive and eager to promote your music, and that’s awesome! :slight_smile: Don’t underestimate these people, they are also ready to pay for music at higher price points, and they do appreciate it. I will experiment a lot with prices in the next few weeks, but I guarantee that even if I set my price higher than now, most of them will still stay loyal.

To end this conversation:
I get what you’re saying, but sometimes it comes out harsh and disrespectful. Your prices and strategies are ok, but please don’t underestimate authors and buyers. There’s no need to do this.

Peace! :wink:

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We’ll soon find out, but week 1 is already showing an increase in revenue. To all, what I believe is this, i.e. my “business thesis” is as follows:

  1. Lowering your prices will result in the same volume sold, but less revenue because your prices were lowered. I do not believe lower prices will yield higher sales volume.

  2. Raising your prices will increase your revenue because most likely volume of units sold will remain unchanged.

Thank you wave toys…good luck to you and I do listen to others opinions. You do have some interesting points to make for me to consider. I too have vlog/ podcast customers and they are willing to throw down 49 if they like the track.

In the end, I want all music producers to succeed and have a career long term. We do NOT have unions protecting us, so we better start thinking about protecting ourselves, long term. $5 is NOT the solution. Subscription based music models (annual fees or monthly fees for access to any and all RF music) is NOT the solution. Free track of the month is NEVER a solution to generating revenue. 1 track sold, licensed for 1 project at a time at a respectable, professional price IS the solution for long term sustainability. Being a member of a PRO is a solution.

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@SteelSound Now, that’s a professional post. Very clear and to the point.

(Sometimes, I slip from my professional position and fall right into my dirty “artist” shoes, so I understand how easy it can be to get carried away with subjects such as this one). :sweat_smile:

I suspect some top authors might be away for summer vacancies or something. In a few months, we’ll have a clearer picture, I guess.

On thread’s topic, I fear the day where I will have to manually change all my sound effects prices! I’m far from a good programmer, but with so many talented ones gravitating around Envato, I find it incomprehensible that there is not a better method to enter prices already…

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In an attempt to focus on the thread’s topic - it would be really, really nice to have mass price editing options. I had to pay someone $50 to change all my prices and it took them 3 hours.

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you can use bath programs.
if you can take some time in learn how to basic program software like autohotkey
https://autohotkey.com/
you can easily do the required automation by programming the keypresses of tab, price, tab, price, etc… in the item edit page
then the batch sequence will be executed at the press of an hot-key (such as alt+ctrl+a)

not so easy but also not so complicated

i also use this program to automate other windows tasks.
really powerful!

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Or try this method…