BEWARE of Elite Alliance Music

Hi! An older thread, but as an independent artist that has worked with Elite Alliance, Audiomachine, sold a couple tracks on Envato, and other record labels in general, I can give some comments regarding these usage policies.

As an artist, I have the full right to choose where to sell, distribute, or monetize my music, and who with. Elite Alliance is registered PRO in the cinematic music genre. Often, my work with Epic Music World is registered under Elite Alliance as well – as this PRO and label often work in parallel – but will never put those tracks as a selling option on Envato.

Basically, it’s most usually the artist’s fault for not correctly distributing their music – not the PROs or record labels – and their intentions for where they want to monetize their music. You obviously cannot monetize on both Envato and another PRO, and I’m hoping that artists are not doing this on purpose. Either way, I hope this clears the responsibilities up.

Utter nonsense.

You have no idea what you’re talking about. Elite Alliance is not a PRO, it’s a ContentID manager. Of course authors can, and should, register their assets with ContentID when selling on Envato. They also can, and should, register their work with a PRO.

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Elite Alliance is directly under GEMA and offers Content ID as a service. Are you stating “utter nonsense” out of ignorance or hate? :joy:

Still not making sense. Elite Alliance, a ContentID service provider, has no connection with GEMA, the government mandated German PRO.

Anyway, since you’re talking about “ignorance”, you may want to brush up on these concepts, you might learn something, who knows:

I responded to this post to explain why artists may often unintentionally distribute tracks in a manner that allows room for error in copyright when considering PROs, Content ID, and other various distribution techniques. It’s not my first time explaining how these systems work.

You clearly do not know what Elite Alliance even is – it is owned by GEMA and operates in the same office. Once again, they provide Content ID as a service, but that is not their main, or only focus as a business. I’ve been to their offices in Germany. You’re welcome to try registering with the PRO and using Elite Alliance’s content ID service!

I suggest you pick fights at a local bar, and not an Internet forum. You certainly do not have proper comprehensive knowledge on basic modern copyright processes. I’d agree that the link you provided is useful!

Just so we’re clear, I have no interest in picking up a fight with you. However, I will not let false affirmations go unchallenged.

Elite Alliance is connected to Epic Elite based in the US and has no public ties to GEMA. I could not confirm your statement that it is otherwise.

Ah, that must be it then. My bad

I wasn’t sure if your responses were an attempt at gaslighting, or if you were just unaware of this topic to which you seemingly claim to be. I also do not enjoy letting false affirmations go unchallenged. Since it is the latter in your intent, I’ll explain more in-depth below. If you’d like to confirm my information, sources can all be confirmed with direct confirmation from points of contact.

Elite Alliance, formerly branched from Epic Elite and was approached by GEMA, thus splitting their visions in two. Epic Elite still continues to operate as a Content ID platform with investments in digital distribution methods. Elite Alliance was designed to focus on modern-day landscaping and adapting PROs and their potential access to various revenue sources, due to the growth of music distribution in the digital world. It is valid to reference Elite Alliance as a PRO, since GEMA is directly working with Elite Alliance, just as other PROs nowadays are exploring this avenue. PROs are not simply black-and-white focused on one specific possible avenue of revenue management for artists, but moreover, as monopoly giants and providing artist assistances in today’s industry. The history of these two was not my concern here, and your attempted correction was simply, incorrect.

What is of concern, is the idea of copyright. Hence, OP was complaining about copyright restrictions enacted by so-called “Elite Alliance” which brought up concern for him to complain on this thread. Looking at earlier responses generally targeting the blame towards Elite Alliance, I simply added input to drive away from that claim; typically, it’s the artist that does not know what they’re doing, and often unintentionally breaks copyright law.

Regarding your linked article in an earlier reply and negligence in understanding copyright, Envato clearly states that you, as an artist, are not allowed to register music on Envato’s site for the purpose of revenue without direct intent or pre-authorized terms from your registered PRO, if you have one. Envato does not suggest for artists to register for a PRO on top of selling your music on their platform. This is quite literally known as copyright fraud (at least in the US) in doing so. Please learn about copyright law before spreading information regarding this serious manner with absolute disregard of your own ego.

Content ID is a completely separate system built for the original intent of helping audience members, specifically on YouTube and arising streaming platforms, identify various music that is being used in creator videos. This was also done in partnership with Shazam, an AI-technology backed service used for identifying music in non-digital environments. Nowadays after YouTube agreed to source 3rd-party copyright management companies, services that were originally intended to focus in music distribution (i.e. Soundrop, CD Baby) have also started offering their own Content ID service as an additional avenue to entice their users to debatably charge excessive fee percentages through Content ID.

The entire growth of the digital landscape allows such room for possible copyright fraud on the artist’s behalf to occur, and typically in a case like this, it’s often the artist that is not careful in completely comprehending copyright law and function when promoting their music with revenue involved. Thus, to the OP, I further suggest reaching out to the artist themselves, as they are completely able to drop copyright claims from their end via Elite Alliance’s portal if given proof that you have purchased a license from Envato’s platform. By them ignoring or denying their request, they are commiting copyright fraud. This would then not be Elite Alliance’s fault, nor morally the artists – since the amount you spent on their track is typically not sueable – which would conclude that this entire system is simply wack.

Alright then.

Regarding GEMA owning Elite alliance, I find it odd that there is no public mention of this. I guess I’ll have to take your word for it.

Regarding Elite Alliance being a PRO, I find it odd that there is no reference to collecting any sort of performance royalties on their website.

But as you said, that’s not the main point.

Now for the problematic parts:

Regarding this thread about Elite Alliance, it turns out that in most cases this is due to the buyer breaking the license terms. If a video doesn’t fall within the terms, the claim is not lifted. Nothing to do with authors not knowing what they’re doing.

Many, many authors who sell on Envato have their music registered with a PRO. Like all professional music authors should. No fraud there. This is quite a dangerous, but thank god erroneous, statement to make.

According to who or what? Your own experience? I’m basing this statistic off the back-end reports of numerous Content ID systems I’ve worked for, on, and with. Individual terms can be determined by the authors of their own work, but this available choice simply does not argue in favor of your claim.

Did you even read the part where I wrote discussing the qualifications for artists selling their work on Envato for the purpose of revenue while simultaneously registered for a PRO?

An artist deciding to work with a PRO is simply the entry of a legal agreement on the artist’s behalf to allow the PRO to collect royalties through nowadays traditional sources of revenue. Depending on the PRO and their pre-authorized terms or direct intent with the artists would determine the harm in the artist’s ability to legally receive individual revenue from sources such as Envato. Common PROs do not have this issue today, but once again, your statement neglects this gray area of possible fraud.

Artists have been often sued by PROs for errors, often due to negligence. Your statement stating that Envato encourages artists to register for a PRO — if a user with a PRO that doesn’t fit your category picks up on your comment — while selling licensed music on their platform may cause likely legal issues with their certain PRO.