A curse (and sometimes a blessing) with selling stock is the lack of interaction with customers. Simply getting in touch and answering questions on a regular basis can often lead to new insights, ideas, collaborations, loyalty building, additional conversions and customer referrals.
Some websites have a “Chat with us now” popup whenever customer support is online. Maybe that could be a cool feature to implement? Whenever the author is online and someone is visiting that author’s profile or item pages, a “chat with the author” window would pop up. Opt-in for authors of course!
What do you think?