Okay guys. Here’s my beef. I’ve been building websites for a long time and have a good hold on standards and practices. I also have a good handle on what a REAL client is looking for.
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Stop building every theme with 100% width, large images.
Seriously, how many businesses do you know who have taken the money or time to have professional photos that can accomodate a full-width slideshow. Practically every theme on this site employs this 100% width slideshow idea, and it’s simply not practical. When I buy a theme to build for a say a small mom-and-pop business, they simply don’t have – nor do they hardly ever want to – spend extra money on a photo session to get quality photos. And good luck convincing a client to fork over for stocks. My recommendation: make a secondary version of your theme that manages smaller picture (or no pictures at all in a slideshow). -
Get your menus right!
It is seriously disappointing to view a theme, get sold on it, only to move into responsive mode and see the navigation is absolute garbage. There is nothing, in my opinion, more ugly than the drop-down select menus. C’mon folks! Learn to integrate professional, sidebar menus with MULTI-LEVEL functions. So many themes lack a solid navigation structure. And I would say more than half DO NOT support multi-level menu items. -
If you’re going to do a slideshow, get it right on mobile!
So unprofessional to see these themes that implement all these resources into building megaslide slideshows, only to have them not be responsive at all. Why would you design your desktop slider with large text, and then make it super tiny on mobile phones to where it can’t be read? I find that most of time, it’s necessary to style a completely separate slideshow handler for mobile devices, as the 100% width slideshows can be a real task to convert into a responsive design. -
Stop building your themes to look like a marketing firm website
Nothing more annoying than seeing theme after theme built as if it was being sold to a design firm to use for their own website. C’mon folks! A mom-and-pop shop is not going to care to have all the flashy “10,000 coffees drank” bullshit counters, or big hipster style photos that no mom-and-pop would have without paying a professional. There is SO MUCH extra crap in many of these themes that you actually do more work removing it than if it was just built more simple.
I just wish the people that were designing these websites to sell to designers would actually work with some clients for once and test run their site designs. I think most would find that 70% of the features are either not to standard, or are useless to the end user.
Just my thoughts. Thought them for awhile. Now I’m airing them. If I was building templates, my templates would rock, cause they would be practical and employ the above suggestions which are always absent in these themes.